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Martin Jelsema
- Denver, CO
- United States
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Martin Jelsema's Discussions
Questions about how you wish to begin a naming project
Started Oct. 31, 2008
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Profile Information
- Your Profession:
- Branding consultant and service provider
- About Me:
- With 50-years of marketing communications and branding background, I have quite a lot of experience and knowledge to share. I've worked for ad agencies (BBDO, Marstellar, J.M.Mathes, Tallant/Yates) and with marketers (IBM, Information Handling Services, Coors) I felt qualified to go on my own in 1983 when I founded Marketing Matters to perform market research and new product development for Bt0B clients. I then expanded by establishing a BtoB agency, Industrial Strength Advertising. Then in 1994 I founded my current enterprise, Signature Strategies where I "help smaller companies profit from the power of branding".
In addition to my general blog on branding at http://www.signaturestrategies.com, I blog on business naming at http://www.businessnamingbasics.com
- My Website:
- http://www.signaturstrategies.com
- I am a:
- Designer, Writer, Creative, Business Owner, Looking to Give Advice
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Blog Posts
Oliva Nova Hotel Spain and Beach Resort
"">Oliva Nova Resort
Posted by jhem da on August 18, 2009 at 10:10am
Promotional and Branded Merchandise for Corporate Needs
Promotional Items
Posted by Lucky Chan on August 12, 2009 at 8:30am
Finding Positives in a Negative Slant. - repost
"Madison Avenue design meets Madison Wisconson price."
and
"You don't have to be a Fortune 500 to look like one"
and my personal favorite: "Because other designers suck."
Of course, there is the belief that you should never, EVER go negative.... I disagree, but I'd love to hear your opinions on the subject.
Now, before you start in.... you should know that I've been doing branding and design for 23 years, and you should know that I ha… Continue
Posted by adam fiveson on June 18, 2009 at 11:47am — 2 Comments
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